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Episode 022

Tiffany Ringwald

Architectural Photography and the Power of Defining Your Niche

by | Sep 1, 2020

Show Notes:

Welcome Tiffany Ringwald to the podcast! Tiffany is a freelance photographer based in Mooresville and specializes in the area of interior architectural photography. In this interview, Tiffany shares her background in photography and visual media which began at a young age. During her career, she has worked in graphic design, web design, branding, and internet marketing, in addition to commercial photography work that spans several genres. Several years ago, Tiffany made a decision to pursue her passion for interior architectural photography and focus 100% on perfecting her craft in this specific genre. We talk a lot about the positive effects that serving a clearly defined niche can have on a small business owner’s success. She also shares some insights into the challenges of work-life balance while also caring for her 7-year-old son with special needs. This is a wonderfully candid and inspiring interview with one of the stars of the Lake Norman small business business community – enjoy!

From the website of Tiffany Ringwald Photography Inc.:

“Becoming a successful architect, builder or interior designer you need a strong portfolio to gain clientele.

Professional photography will help you build a better brand and attract new or repeating clients to your services. Let me help you by capturing that perfect shot worthy of design publications and portfolio books.”


A few of the local designers Tiffany collaborates with:

A House by the Lake Interiors
Ally Whalen Design
RES Interiors
Craft and Trade Renovations
Kathryn Lily Interiors
Porch Daydreamer
Kelly Cruz Interiors
C.M Knight Homes

A few of Tiffany’s favorite local small businesses:

Defined Coffee – Huntersville
LKN Blends & Bowls
Famous Toastery Mooresville
Tims Table Mooresville
On the Nines

Favorite local publications:

Lake Norman Currents
QC Exclusive Magazine
Lake Norman Woman Magazine
Charlotte Home Design & Decor