His energy is infectious, his drive relentless, and his commitment to helping kids undeniable. That’s Chad Macy, owner and founder of Eyes Up, a group training program for kids called Movement. When we caught up on a rainy February afternoon, he had just completed the defense for his Doctorate of Ministry.

Chad Macy

Eyes Up – How It Began

Seeing the toll the pandemic was taking on kids—both mentally and physically—Chad launched Eyes Up to encourage children to get outside, stay active, reconnect with others, and reduce stress and anxiety through exercise.

“I wanted to meet kids where they were at,” Chad shares. “It’s not just for the sporty kids but for the gamers and readers too.” By keeping the programs affordable, participation is accessible to more kids.

What started as a simple idea has grown into a thriving business. So far in 2025 alone, Eyes Up has already trained over 700 kids through private training, clinics, camps, and team partnerships.

Eyes Up Lake Norman

What Is Movement?

Movement is a group exercise program designed to improve agility, strength, cardio, footwork, speed, and endurance through relays, races, and challenges—all in a fun, engaging environment.

Great for kids who may not have a competitive drive. They’re kept motivated through encouragement, teamwork, and personal goals. It’s also ideal for young athletes who need extra conditioning to enhance game performance.

“Seeing kids achieve something they once thought impossible is what motivates me,” Chad says.

Eyes Up Lake Norman

Get Invloved

Eyes Up offers programs unlike anything I’ve seen before. The best way to truly understand it is to jump in and experience it firsthand! All your kids need are comfy clothes, a water bottle, and a willingness to move.

www.eyes-up.org

Hear more about the Eyes Up story and get to know Chad Macy in episode 70 of the podcast!

Anne McColgan author

About the Author:

Anne McColgan is the founder and sole creative force behind AnnieMc, a design studio based in Davidson, North Carolina. 

Originally from Scotland, Anne Moved to the U.S. 10 years ago with her husband and young family, bringing along her passion for design and creativity.

When she’s not designing, she loves supporting small businesses and travelling with her family.

Lake Norman Real Estate Agent

About the Publisher:

Jeff Hamm is the creator and producer of The Best of LKN. He’s a local real estate agent and digital marketing professional.

When he isn’t working, you can usually find Jeff boating, running & cycling local greenways, and taking walks with his dogs Sam and Maisy.

Jeff Hamm
Allen Tate Realtors®
Lake Norman
www.LKNreal.com

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